HELLO, BABY!
NEW Baby and Toddler toys specially designed to be a launch pad for discovery and inspire early imaginative play for even the littlest ones!
Melissa & Doug baby and toddler toys inspire “a-ha!” moments of discovery. Adorable, diverse characters and a variety of fun shapes and textures encourage exploratory, skill-building play.
How to Play is However They Want
Imagination requires no instructions. That’s why our toys have no rules. They inspire open-ended play so children can turn the toys into whatever they want, however they want. It’s about the freedom to have the most fun possible while also learning, developing, and growing.
Because playtime doesn’t need a playbook.
LEARNING HAS NEVER LOOKED SO FUN
These new toys for babies and toddlers let kids take the lead — and give them the foundation for a lifetime of learning!
Kinetic & on the Move
With GO Tots™ and Rollables, kids explore delightful moments of cause-and-effect as they create the action!
Fun Shapes & Textures
Designed to spark the senses, these toys will have kids touching, grasping, rolling, stacking, sorting, and more!
Diverse Characters
This playfully designed collection features adorable, relatable characters and animals.
Open-Ended Play
Imaginations can run before they can crawl. And these toys pave the way for the possibilities!
Dr. Jenny’s Play Tips
Practical advice on how play helps us understand children’s minds and strengthen relationships
